Data in real time, easy integration.
Linkster adapts to your e-commerce / tracking tech stack.
How to integrate Linkster into any store or website
Shopify Custom App
Native integration through Shopify custom app for seamless data tracking.
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WooCommerce Custom Script
Easy integration via custom script for WooCommerce stores.
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Other Tag Managers
Alternative integration methods for systems without Google Tag Manager.
Access documentationConversion events & KPIs
Clicks
Shows the number of clicks. The clicks displayed in Linkster correspond to 99% of the clicks displayed in Instagram Insights.
Conversions
Shows the total number of conversions measured in Linkster, e.g. sales and leads. Multi-level conversions can also be recorded.
Conversion Value
A non-sales conversion can be assigned a value for ROAS calculation. E.g., a newsletter subscriber worth €20.
Conversion Rate
The conversion rate is calculated based on clicks and the number of conversions.
Revenue
Sales determined using voucher codes and Linkster's link tracking. Configure VAT and voucher values freely.
Costs
Enter costs for each cooperation: fees, product costs and dynamic costs (CPO fixed, CPO%, CPC).
ROAS
ROAS is calculated from the ratio of costs to sales.
Returns
We can adjust sales and therefore also ROAS for returns and order cancellations.
New Customers
Track new vs. existing customers if your store outputs this data in the frontend.
Shopping Carts
Shopping carts tracked in detail using EMID. AOV calculated automatically at each data level.
Top Seller
Every product sold via influencers is automatically broken down to see which campaigns drove sales.
CTR & CPM
Based on requested insights, automatically calculate click-through rate and cost-per-mille.
Performance per Person
Easily display the performance of individual managers in your team.
Performance per Segment
Assign influencers to topics and compare performance (e.g. momfluencer vs. fitfluencer).
Custom KPIs
As long as real data exists in our system, we can calculate additional KPIs.
AI Research and Services
AI Performance Prediction / Signal Detection
AI-powered predictions and pattern recognition for optimal influencer selection
Trading Performance Data Layer (Utilized)
Behavioral data, conversion metrics and performance analytics in real-time
Proprietary Tracking as Foundation
Precise data collection with 99% accuracy as the foundation for all analytics
Modular, scalable & enterprise-ready. But not expensive.
Our goal from the beginning was to find pricing that is finally in proportion to the real benefit and value creation. Everyone who wants to do performance influencer marketing should have the chance to become part of Linkster
Before entering any long-term agreement, we start with a 3-month pilot phase. Whether you’re just getting started or migrating with 15 employees across 9 countries and 7 stores – our pricing is simple and transparent. Always fair, always cost-effective.
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